{"title":"Flours","description":"","products":[{"product_id":"elephant-ata-medium","title":"Elephant Ata Medium","description":"\u003cp\u003eElephant Ata Medium flour represents a refined choice for the discerning baker and cook. This versatile wheat flour strikes an elegant balance, offering consistent performance across traditional breads, pastries, and everyday baking endeavours. Ground to a medium fineness, it delivers superior texture and structure whilst maintaining the wholesome character of quality wheat. Perfect for those who appreciate authenticity and reliability in their culinary creations, Elephant Ata Medium elevates your kitchen staples with understated excellence.\u003c\/p\u003e","brand":"Tazah","offers":[{"title":"1.5kg","offer_id":52240053895511,"sku":null,"price":3.0,"currency_code":"GBP","in_stock":true},{"title":"5kg","offer_id":52240053928279,"sku":null,"price":7.99,"currency_code":"GBP","in_stock":true},{"title":"10kg","offer_id":52240053961047,"sku":null,"price":8.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/3550\/7543\/files\/elephant-medium.png?v=1764262899"},{"product_id":"elephant-ata-gold","title":"Elephant Ata Gold Whole Meal","description":"\u003cp\u003eElephant Ata Gold flour represents a refined choice for the discerning baker and cook. This versatile wheat flour strikes an elegant balance, offering consistent performance across traditional breads, pastries, and everyday baking endeavours. Ground to a medium fineness, it delivers superior texture and structure whilst maintaining the wholesome character of quality wheat. Perfect for those who appreciate authenticity and reliability in their culinary creations, Elephant Ata Medium elevates your kitchen staples with understated excellence.\u003c\/p\u003e","brand":"Tazah","offers":[{"title":"1.5kg","offer_id":52239960146263,"sku":null,"price":3.0,"currency_code":"GBP","in_stock":true},{"title":"5kg","offer_id":52239960179031,"sku":null,"price":5.0,"currency_code":"GBP","in_stock":true},{"title":"10kg","offer_id":52239960211799,"sku":null,"price":10.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/3550\/7543\/files\/elephant-chakkigold.png?v=1764262351"},{"product_id":"east-end-gold-chakki-ata","title":"East End Gold Chakki Ata 5kg","description":"\u003cp\u003eEast End Gold Chakki Ata delivers the authentic taste of traditionally stone-ground flour with contemporary convenience. This premium whole wheat flour is milled using time-honoured chakki methods, preserving the grain's natural nutrients and distinctive flavour profile. The fine, consistent texture ensures superior results whether crafting artisanal rotis, naans, or traditional breads. Ideal for those who value heritage techniques and wholesome ingredients, East End Gold Chakki Ata brings genuine craftsmanship to your table.\u003c\/p\u003e","brand":"East End","offers":[{"title":"Default Title","offer_id":52111866790231,"sku":null,"price":9.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/3550\/7543\/files\/eastend-gold-chakkiata.png?v=1764259187"},{"product_id":"laila-chakki-ata","title":"Laila Chakki Ata 5kg","description":"\u003cp\u003eLaila Chakki Ata exemplifies the art of traditional flour milling, combining heritage methods with quality assurance. Stone-ground to perfection, this whole wheat flour retains the grain's natural essence and nutritional integrity. Its refined texture and consistent composition make it exceptionally suited for crafting authentic flatbreads, rotis, and traditional baked goods with remarkable results. For those who appreciate the distinction between mass-produced and carefully milled flour, Laila Chakki Ata offers an uncompromising standard of excellence.\u003c\/p\u003e","brand":"Laila","offers":[{"title":"Default Title","offer_id":52111876161879,"sku":null,"price":5.99,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/3550\/7543\/files\/laila-chakki-atta.png?v=1764023486"},{"product_id":"gram-flour","title":"KTC Gram Flour","description":"\u003cp\u003eGram flour, derived from finely milled chickpeas, stands as a cornerstone ingredient in refined culinary traditions. This versatile powder boasts a delicate, slightly nutty character and remarkable binding properties, making it indispensable for both savoury and sweet applications. From silken batters and pakoras to elegant desserts and skincare preparations, gram flour demonstrates remarkable versatility. Its naturally gluten-free composition appeals to the health-conscious cook, whilst its authentic flavour profile honours time-honoured recipes with genuine distinction.\u003c\/p\u003e","brand":"Tazah","offers":[{"title":"1kg","offer_id":52218299711831,"sku":null,"price":1.8,"currency_code":"GBP","in_stock":true},{"title":"2kg","offer_id":52218299744599,"sku":null,"price":2.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/3550\/7543\/files\/ktc-gram-flour.png?v=1764022898"},{"product_id":"natco-multi-grain-flour","title":"Natco Multi Grain Flour 5kg","description":"\u003cp\u003eNatco Multi Grain Flour represents a thoughtful approach to wholesome baking, blending carefully selected grains into a harmonious composition. This refined flour combines the nutritional benefits of multiple cereals, delivering enhanced depth of flavour and superior nutritional profile. Ideal for the health-conscious baker seeking substance without compromise, it performs admirably in breads, rotis, and traditional preparations. Each blend reflects meticulous attention to quality, offering a sophisticated alternative for those who value both wellness and culinary authenticity.\u003c\/p\u003e","brand":"Natco","offers":[{"title":"5kg","offer_id":52218287554903,"sku":null,"price":9.0,"currency_code":"GBP","in_stock":true},{"title":"10kg","offer_id":52218287587671,"sku":null,"price":17.0,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/3550\/7543\/files\/natco-multigrain-ata.png?v=1764022358"},{"product_id":"trs-gram-flour","title":"TRS Gram Flour","description":"","brand":"Tazah","offers":[{"title":"1kg","offer_id":52643741860183,"sku":null,"price":2.5,"currency_code":"GBP","in_stock":true},{"title":"2kg","offer_id":52643741892951,"sku":null,"price":4.5,"currency_code":"GBP","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/0948\/3550\/7543\/files\/TRS-Gram-Flour.jpg?v=1769461571"}],"url":"https:\/\/tajastore.co.uk\/collections\/flours.oembed","provider":"Taja","version":"1.0","type":"link"}